Tips to Help Pick a Great Domain Name
Learning how to pick a great domain name is very important. This is because your domain name can make your website successful or cause it to fail. This will be the address of your website and if it is hard to remember or type, you will lose traffic. You should also note that changing the domain name later can be a hassle that will not only hurt your search rankings but also your brand. It is paramount that you select the best domain name the first time. But how do you do that? This article takes a look at a few tips and tools you should consider using when deciding on the domain name to use.
Stick with the .com
There are so many domain name extensions that are available today. The main ones are .com, .org, .gov, .pizza, .net, .photography, .blog and many more. When you want to pick a great domain name, you should stick with the .com. This is the most established, well known and credible domain extension. Newer extensions such as .photography and .ninja can somewhat be untrustworthy.
Include keywords
Using a keyword in your domain name will tell search engines what your website is all about. When paired with great content and great user experience, having keywords in the domain will boost your search rankings. It is obvious that finding a domain with your target keyword will be hard. You need to be a little creative but avoid using hyphens and doubled letters (e.g. WordPresssign.com).
Make it short
The longer the domain name is the harder it will be to remember and type. A long domain also leaves room for typos. You should target a domain name that is under 15 characters long.
It should be easy to spell and pronounce
When you pick a great domain name, make sure it is easy to share and pronounce. This means it needs to be easy to write, speak and type. Your audience should be able to spell it for any listener.
Keep it brand-able
When creating a website you want to introduce your brand to the world. Ensure that the domain name you select helps you with branding. It should be unique so that it stands out from the others. Avoid using trademarked names in your domain name.
Never register a domain unless you are sure it is a good choice. It costs between $9 and $24 to register a domain name. Be wary of free domain registrations.