How to Determine the Cost of Custom WordPress Themes

How to Determine the Cost of Custom WordPress Themes


Custom WordPress themes have made it easy for even the newbies to build a remarkable website. There are themes you can use for both personal and business websites. However, if you wish to stand out from the crowd, you have to make sure that the themes you use are customized to match your individual needs and to be distinct from the others. This is where the need for a custom theme comes in. But the big question is how much does it cost?

Before we go into the costs, let’s first understand what a custom theme is. This is a theme with a unique layout, design and features that have been tailored to the specific needs of a business. Considering there are thousands of free and premium themes available, a custom theme will help you stand out. The best thing about custom themes is that you will no longer be limited to the constraints that come with the pre-existing layouts or templates. You have full control over what is on your theme and what it can do. Away from that, it is time to look at the factors that impact the cost of getting a custom theme for your WordPress website.

Theme developer
To get a custom WordPress theme, you have to hire an individual or agency that will code the theme for you. You need to find someone who is good in his work. Needless to say, developers charge differently for their services. For example, if you choose to work with an agency, you will get a one-stop shop for all your development needs. As a result, most agencies will tend to be more expensive than individual developers.

Expertise and experience
Creating a custom theme requires both creativity and expertise. The cost of your project will hence vary depending on the experience and expertise of the service provider. The most reputable developers will tend to charge more for their services. What this means is that even when you are working with an individual developer, if he is well known, he might end up charging you more than an agency.

Functionality, features and expectations
It is obvious that adding more functionality and features to your custom WordPress theme will require more work. As a result, the development cost will be higher. In addition to that, if your expectations are high, the developer will tend to charge you more since he has to do more work. High quality work will require more ten and it will hence cost you more.

When a client keeps changing the scope of his project, this will impact the cost significantly. Minor changes are fine but too many changes will cost you money. Developers will charge you for major changes to the project.

Most custom WordPress themes don’t include WordPress hosting. Hosting, maintenance and support will all be done by the developer. There are developers who will charge you for these services.

On average, a custom WordPress theme will cost you between $1,500 and $5,000. If additional features are included, the cost may go up to $30,000. The cost depends mostly on the developer you are using and what you want.

Custom WordPress themes